Every few months Google alters their algorithms that they utilize for choosing search engine ranking for web sites. Because of this you need to be aware of the changes that they make and how it affects your site. One of the newest things that Google is now using to determine search engine rankings is the amount of time men and women wind up staying on your site. Because this is now a major ranking point for your site were going to be talking about a few steps you can take in order to keep men and women on your site for a longer period of time.
Making sure that the links on your site open in a new window is one of the best ways to keep men and women on your internet site longer. If a new window opens over your window, your internet site will remain open although they are checking out the other site. Google will then assume that these men and women are remaining on your site simply because you have good content. Generally when a new window opens the user will not go and try and find the other window to close it before they read that internet site. So if they are on that other site for 10 minutes, your site will also be open for at least 10 minutes, as long as the user does not close that window.
You also want to get men and women to interact with your internet site and this can be accomplished by offering them something that they are able to download for free. The best choice is to have a pop-up on your internet site that appears as soon as some one comes to your site. This pop-up window will need to contain an incredibly simple message saying something like " click here to download a free E book". The web-link in the pop-up shouldn’t lead them to a different website but to a different page on your site. Google will see that people are interacting with your site and this will also keep them on your site for a longer period of time. Obviously on the next page that they go to you can use that to attempt to get their e-mail address. By utilizing this technique not only are you going to be helping your search engine ranking but you’ll also have the ability to develop a list.
Even with Google’s update the basics of Search Engine Optimization will stay the same. This includes correct key word and also key word phrase placements throughout your internet site. You need to be aware that Google is still keeping tabs on back-links and that the construction of these back-links is still vital. So just like it has been for quite some time now, the more one way links you have, the better Google will rank your site. So if you really want to boost your rankings you need to begin to use these simple methods as soon as you can. If you start off using these suggestions, down the road you can add other methods that will help to keep men and women on your internet site for a longer period of time.
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